StickerYou Blog

When you say the word ‘stickers’ to someone, they may think of stickers a child would play with - unicorns, stars, and other fun things. And while we certainly can help you create that type of stickers, today we’re here to talk about using stickers for your business. See, when we at StickerYou think ‘stickers,’ we think not only of the children’s stickers, but of custom logo stickers, car stickers, large format decals and everything in between that can help build your brand. Here’s nine ways to use stickers for business purposes - some of which you may already be doing!

1) Sticker Swag

Custom logo stickers can be used in a variety of situations such as at trade shows (which we wrote about last week), in your storefront, at special events, in sample packs, and so on. You can use your business logo to create custom logo stickers, or any other brand imagery you may have to create branded swag. If people like your brand, (we hope they do!), they’ll stick your branded sticker on laptops, water bottles, notebooks and more - and suddenly they aren’t just customers, they’re walking brand advocates.

2) Window Decals

If you’ve got a storefront or walk-in office, window decals can be an easy way to convey information to passersby - even when your business is closed. Store hours, sales, social media information, free WiFi, and other info can be easily displayed using custom window decals. We offer a variety of materials and styles to help you create a professional looking designs for your business.

3) Wall Decals

Customers can tell a lot about your business just by looking at it, so make your walls talk. Custom wall decals are an easy way to add some color to an empty space without having to break out the paint brushes. Use a logo wall decal if you want to keep it simple, or check out our decorative wall decals, vinyl wall graphics and vinyl lettering options for art, motivational quotes, important information, and other signage in your business. The best part is most custom wall decals will come off without any damage to your walls. Check out this blog for more info on using large format decals for business.

4) Floor Decals

The floor is a vastly under-utilized space. Because of how uncommon floor decals are, when one is used it stands out even more. Floor decals can be used to advertise sales, where customers should lineup to order, to direct them to certain parts of your store and more. Looking for something that can be used outdoors or on rough surfaces like a sidewalk? Check out our street decals - a great way to attract attention of people walking by your storefront.

5) Packaging

Much like your storefront, the packaging that your product comes in can have a big impact on how customers perceive your brand. A custom sticker or label can be the perfect way to customize and spruce up your packaging while adding a touch of branding. Roll labels and stickers are a cost-effective way to order in bulk, plus you can customize the design, shape, colors and size. Either use your own logo or art, or browse through the many label templates we’ve got, ranging from beer bottles, to jam jars, to wine labels and more. Do a lot of shipping? Create custom address labels here.

6) Serial Labels

Similar to product packaging, you can also create custom Serial Labels for your products or stock at StickerYou. Easily create serial number labels, barcodes, SKU numbers, "Made in USA" labels and more with a variety of materials options that will stick to any surface.

7) Equipment

If you’ve got equipment that is often out in the open where customers can see it, such as cash registers, tables, garbage and recycling bins, fridges, laptops, desks and so on, why not brand these items? You can keep it as simple as a custom logo sticker, or get as detailed and fancy as you like. These items work as mini-advertisements and help your brand stick in the customers’ minds while adding color to the room.

8) Iron-on Transfers

Does your business have employee uniforms, such as aprons, t-shirts or hats? Our custom iron-on transfers and custom patches are the perfect method for branding such items with your company’s logo or slogan to help create a sense of consistency and style among employees. Aside from uniforms, custom iron-ons can be used for also be used for company events and other special events, such as creating branded tees for a 5K charity run that your business may participate in. Start creating your own iron-ons here. Or for non-permanent options, try custom name badges. 

9) Car Window Decals

Car Window Decals are an excellent way to advertise your business on the go. They can be used on your personal vehicle if you’re the owner, or if your business has company vehicles these are the perfect way to brand them. Car window decals are waterproof and can be created with either front or back adhesive, giving you the option to apply your decals to the inside or outside of your vehicle windows with no hassle. Don't want clear vinyl material around your design? Check out our Vinyl Window Graphics instead.

And there you have it - nine ways your business can use custom stickers and other sticky products to help strengthen your business' brand. For more ideas on how your business can use sticky products check out other recent articles on our blog. Got your own ideas on using sticky products? Great! Get started right here at StickerYou!

StickerYou blog posts are written and published by StickerYou Crew members from our headquarters located in the beautiful city of Toronto, Canada.

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