StickerYou Blog

In today's competitive business environment, it's more important than ever for businesses to both stand out and make a lasting impression. And one of the easiest and most affordable ways to do that is with your packaging. Premium labels from StickerYou can take your packaging from ordinary to extraordinary, elevating your brand perception and creating a memorable unboxing experience for your customers.

But what exactly are premium - or luxe - labels? Luxe labels are simply labels that are printed on high-quality materials and finishes that create a luxurious look and feel. They can be made from a variety of materials, going beyond paper to include foil, vinyl, and specialty materials. And they can be found in various finishes, such as metallic foil, colourful glitter, glossy, and more.

The Different Types of Luxe Labels

StickerYou offers many different types of luxury labels, each with its unique look and feel. Here are a few of the most popular solutions, whether for wine bottles, soap, candles or any other item befitting an upscale label option:

• Foil Labels: Foil labels are a classic type of luxe label. They are made with a thin layer of metallic foil that is applied to the label surface. Foil labels are available in classic tones of gold and silver, as well as over 16 million custom colours.

• Holographic Labels: Holographic labels beautifully reflect light and colors in a dramatic prism. Holographic foil labels can also give the impression of depth and dimension in an easy-to-use way. 

• Glitter Labels: Go ultra glam with rich silver, gold, or copper glitter labels on quality vinyl, or fun and festive with glittery purple, pink, or blue. Glitter labels will make your packaging POP! 

• Clear Labels: Clear labels allow your product or packaging to be the focus. Clear labels can also give your packaging the impression of dimension and being textured, giving it a high-end look and feel.

• Printed Labels with Luxe Finishes: Label printing can be done with a variety of luxe finishes, such as glossy, matte, and with permanent or repositionable and even security adhesives. These finishes can add a touch of sophistication to your packaging.

How Premium Labels Can Elevate Your Business Packaging

Luxe labels can elevate your business packaging in a number of ways:

• Increase Brand Perception: Premium labels can make your brand appear more high-end and luxurious. Their eye-catching appeal can help you to attract new customers and command premium prices.

• Create a Memorable Unboxing Experience: When customers open their package and see a beautifully designed premium label, it creates a positive first impression. This can help to build brand loyalty and encourage repeat business.

• Stand Out from the Competition: In a crowded marketplace, luxe labels can be a creative way to help your products to stand out from the competition. They can grab attention on store shelves and make your products more likely to be noticed by potential customers.

• Add Value to Your Products: Luxe labels can make your products look more valuable, which can justify a higher price point and reviews. Even luxury return address labels signal elevated status.

Tips for Designing Premium Labels

When designing your upscale labels, there are a few things to keep in mind:

• Consider Your Brand Identity: Your luxe labels should reflect your brand identity. Choose colours, fonts, and finishes that are consistent with your overall brand image and design template.

• Choose the Right Material and Finish: The material and finish you choose for your luxe labels will depend on your budget and the overall look you want to achieve.

• Keep it Simple and Elegant: Luxe labels don't have to be overly complicated. A simple design with high-quality materials and unique finishes can be just as effective.

• Use High-Quality Images and Text: The images and text on your luxe labels should be high-quality and easy to read. This will help to create a professional and polished look.

Premium labels are a great way to elevate your business packaging and make your brand stand out from the competition. By following the tips in this post, you can design luxe labels that will help you increase brand perception, create a memorable unboxing experience, and add value to your products.

Are you ready to take your packaging to the next level with luxe labels? Contact us for a custom quote on your premium label project, or start designing your premium labels today.